ABOUT UNTAPPED POTENTIAL
A PERSON FIRST APPROACH TO CAREER COACHING
Untapped Potential exists for people who feel stuck, overlooked, or unsure of their next step. We help you uncover what you’re great at, build confidence, and take clear, practical action toward meaningful career success.
Coaching is fully remote and UK-wide, blending self-awareness, mindset, and strategy—so you don’t just know what to do next, you feel able to do it.

HOW WE HELP YOU MOVE FORWARD
A clear, supportive process that turns uncertainty into confidence and momentum.

Step 1
FIND CLARITY AND DIRECTION
We get specific about what you want, what matters to you, and where your strengths are being underused so you can choose a direction that fits.
Step 2
BUILD CONFIDENCE AND MINDSET
We work on the beliefs and patterns that keep you playing small, so you can show up with confidence in your role, interviews, and conversations.


Step 3
TAKE ACTION WITH A PLAN
You’ll leave each session with next steps whether that’s a CV refresh, interview prep, networking strategy, or a career change plan.
WHY UNTAPPED POTENTIAL WAS CREATED
Untapped Potential was built around a simple belief: most people already have what they need to succeed—they just need the space, support, and strategy to bring it out.

If you’ve ever felt like you’re capable of more but can’t quite translate that into your career, you’re not alone. Coaching helps you connect the dots between who you are, what you’re good at, and the opportunities that will genuinely suit you.
For me, that belief is personal. I grew up in a deprived area of Derby, where expectations were low and the idea of a “career” felt distant. At 18, I chose work over university and started out in a call centre. Over time, through the sport sector and a series of roles that stretched me, I worked my way into senior leadership—holding three C-level positions across National Governing Bodies before I turned 44.
What changed everything wasn’t a single opportunity—it was people. Mentors who saw more in me than I could see in myself, and who helped me build the confidence and resilience to step up. That’s the heart of Untapped Potential: creating the space for you to recognise what you already have, challenge what’s holding you back, and take practical steps towards work that fits.
My goal is to help you feel clear, confident, and equipped—so you can take the next step with momentum.
Charlie, Founder & Lead Coach
We keep things practical and personal: honest conversations, structured sessions, and clear actions you can take immediately. Whether you’re aiming for a promotion, changing direction, or stepping into your first role, we’ll work together to create progress you can feel.
A FEW WORDS FROM CLIENTS
Here are a few words from clients I’ve supported. More testimonials will be added soon.
★★★★★
“I feel incredibly fortunate to have had Charlie’s support as a coach and mentor over the past five years. His guidance has played a hugely important role in shaping not only how I lead, but how I think, reflect, and grow within sport. Charlie has consistently challenged me to raise my standards, encouraged me to step outside of my comfort zone, and supported me through both the highs and the more difficult moments. His ability to balance honesty with encouragement has helped me build confidence, resilience, and clarity in my leadership. As I move into the next phase of my leadership journey, I know I do so with a much stronger foundation because of his influence. The lessons, perspective, and belief he has instilled in me will stay with me, and I’m genuinely grateful for the time, energy, and care he has invested in my development.”
Danny
Birmingham
★★★★★
“A great coach not only shares knowledge but inspires action, and Charlie excels at this. He holds people accountable in a supportive fashion, encouraging progress without pressure. His integrity, professionalism, and authenticity create a safe space where you are made to feel comfortable being challenged and motivated to improve. From a personal and professional perspective, I have found Charlie to be an exceptional business mentor and coach. Having explored self-development through powerful questioning and reflection, I found his impact on me to be both immediate and lasting. He is highly skilled at breaking down complex problems, making them manageable, and building confidence in those around him. Having spent hours navigating emotional intelligence, psychology safety and imposter syndrome, I found his feedback to be clear, constructive, and intentional. I would argue that what sets Charlie apart is his ability to listen with empathy and criticality. He doesn’t just hear challenges, he takes time to understand them before posing questions that penetrate the barriers created by low self-confidence, failure and rejection towards uncovering solutions that are both practical and empowering. His guidance is never a one-size-fits-all anecdote, instead, he considers the person in front of him and tailors his approach to meeting your challenges. In doing so, I would say that he identifies strengths and addresses your development areas with honesty and respect.”
Sam
Bradford
★★★★★
“Charlie has been providing career coaching and guidance to me for several years now, and the sounding board that he offers is a consistent and safe space that I keep coming back to time and again. My career was at a stalemate and future path uncertain 4 years ago. When I first started working with Charlie, he provided me with the constructive feedback and space to learn for myself that I had been hoping for but not fully realised that I needed until I started seeing the results. I found my spark again, and a renewed drive to develop and work to the best of my ability, all whilst receiving the encouragement, reassurance and honest input that I needed to allow me to reflect and grow into a well-rounded leader. I highly recommend Charlie and am very grateful for all the time and support he has given to me”.
Avoen
Winchester
READY WHEN YOU ARE
LET’S UNLOCK YOUR UNTAPPED POTENTIAL
Tell me what you’re working towards and where you feel stuck. We’ll map your next steps and see if coaching is the right fit.